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February 13, 2019
Blog
by Hussain Mehmood

We Are Hiring Digital Analysts!

Hi! We’re looking for some talented new teammates to join us as at MarketLytics as Digital Analysts! Here’s everything you need to know about t

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February 12, 2019
Blog
by Hussain Mehmood

MarketLytics Hiring Procedure

Hi! Thinking about applying for a job at MarketLytics? This post will tell you everything you need to know about our 5-step hiring process, step by

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February 8, 2019
Blog
by Hussain Mehmood

Superweek 2019 Tweet Analysis

This blog post explains the analysis on Superweek tweets using exploratory.io and answers some quick questions about the data.

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January 29, 2019
BlogData warehousing
by Hussain Mehmood

Serverless data analysis using BigQuery

This blog highlights the need to go server-less from on-premise systems and how Google Big Query helps you to achieve that in much more efficient a

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January 8, 2019
Blog
by Hussain Mehmood

Google Analytics: Standard e-commerce Vs Enhanced e-commerce

There are two basic types of e-commerce tracking in Google Analytics ie. Standard e-commerce and Enhanced e-commerce. This post is going to be abo

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January 4, 2019
Blog
by Hussain Mehmood

Data Science-y guy entering Digital Analytics

Experiences of a Data-Science-y guy, fresh off the boat on Digital Analytics land. The prejudices faced, and struggles gone through to fit in.

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December 5, 2018
Analytics FAQs
by Hussain Mehmood

How to regain access to your Google Analytics Account

If you are unable to log in to your Google Analytics account, one of these could be the issue you’re looking at. You don’t know if you’re using the right email address: Follo

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December 4, 2018
Analytics FAQs
by Hussain Mehmood

How to Change the Domain Name of Your Google Analytics Property and Submit it to Search Console

If you have just redesigned your website and would like to move from .co.uk to .com For Instance: https://abc.co.uk to https://abc.com First,  make sure you have all the prope

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December 4, 2018
Analytics FAQs
by Hussain Mehmood

How to Enable Data Sharing Within Search Console and Google Analytics Accounts

Follow the steps below to enable data sharing within the Search Console and Google Analytics accounts. Sign in to your Google Analytics account and scoot over to the ‘Admin’ ta

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December 3, 2018
BlogFunnel Optimizations
by Hussain Mehmood

Case Study: Using Mixpanel to Measure Conversion Funnel and User Retention

This Case Study details how we used Mixpanel to measure the conversion funnel and user retention for Drink Cirkul

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