Serverless data analysis using BigQuery
This blog highlights the need to go server-less from on-premise systems and how Google Big Query helps you to achieve that in much more efficient a
Google Analytics: Standard e-commerce Vs Enhanced e-commerce
There are two basic types of e-commerce tracking in Google Analytics ie. Standard e-commerce and Enhanced e-commerce. This post is going to be abo
Data Science-y guy entering Digital Analytics
Experiences of a Data-Science-y guy, fresh off the boat on Digital Analytics land. The prejudices faced, and struggles gone through to fit in.
